The city leaves its mark on hair too
Milan is one of the cities with the highest pollution levels in Europe. Daily exposure to fine particles, heavy metals and oxidising agents accumulates on scalp and hair, producing effects that are often underestimated.
Dull hair, a scalp that gets dirty quickly, unexplained itching or loss of shine: all can be consequences of prolonged exposure to urban pollution.
Common signs
- Hair that loses shine rapidly
- Scalp that feels greasy or dirty sooner than usual
- Fibre that feels weighed down and lacking vitality
- Build-up of residue on the scalp and lengths
- Colour or treatments that seem to last less than expected
Common causes
- Deposit of fine particulate matter (PM2.5) on the fibre and scalp
- Accelerated oxidation from atmospheric agents
- Build-up of heavy metals altering the fibre structure
- Hard water in combination with pollution
- Unsuitable products that trap environmental dirt
What Kronocare does
A detox programme begins with the check-up to assess the level of build-up and the condition of the scalp. The protocol may include scalp peeling, purifying and oxygenating treatments in the Hair Lab, and a home-care routine with antioxidant products to protect the fibre in daily life. All consultations are available in English.